The FBA.Ladder

One path. One next step. Always.

From zero experience to your first Amazon sale - one step at a time.

No 40-tab research spirals. No £200/month tool stack. Seven phases, unlocked one at a time, so there is one path instead of forty conflicting guides.

Built specifically for Private Label - sourcing and branding your own product, not reselling existing ones.

7 phases. £1 for 7 days, then £99/month.Cancel anytime.

£1 charged today. £99/month starts on day 8. Cancel anytime before then in two clicks, no call needed.

Complete Phase 1 in your first 7 days or get your £1 back.

Not sure yet? Take the free 60-second quiz first

Free Profit Calculator, no signup

Put in your real quotes and see what is actually left after Amazon takes its cut. Nothing to sign up for, results update as you type.

Profit per unit

£10.74

Margin

43.0%

Referral fee

£3.75

✅Healthy margin. Worth pursuing if demand checks out.

This is one of two tools inside The FBA Ladder. Get the full 7-phase path, the Product Scorecard and everything else for £1 for your first 7 days.

£1 charged today. £99/month starts on day 8. Cancel anytime before then in two clicks.

Save this calculation (optional)

Entirely optional. The calculator works without it.

The seven phases

Each phase stays locked until you finish the one before it. You cannot get lost, because there is only ever one thing to do.

  1. Foundation

    Budget, time, structure, seller account. Boring. Required.

  2. 2

    Product Research

    A simple filter that kills bad ideas in minutes.

  3. 3

    Supplier & Sourcing

    Message ten, sample two, order from one.

  4. 4

    Numbers

    Prove it makes money before you spend a penny.

  5. 5

    Branding & Listing

    Photos that sell. Copy that closes.

  6. 6

    Launch

    Listing live, stock in FBA, first sale banked.

  7. 7

    Ads & Scaling

    PPC basics and the path to £10k a month.

Profit Calculator

Put in your real quotes. Get profit per unit, margin, breakeven and a blunt verdict. Most failed products were a maths problem.

Product Scorecard

Score any product out of 100 on the six things that decide whether it wins. Under 60? Delete it and move on.

Why I built this

I'm not a marketer with a course to sell. I built The FBA Ladder because I was sick of watching the same two things happen over and over. Either someone gets stuck for months researching, scared to actually start, or they jump in on a product that felt right and only find out three months later it was never actually profitable once the real fees hit.

Nobody tells you this upfront, but it's basically never the idea that kills it. It's the number nobody checked properly. The unit cost that crept up. The fee everyone forgets exists until it's already taken. A margin that looked great on a spreadsheet and turned into a loss the second it met reality. So I built the Profit Calculator and the Product Scorecard to do the one thing most people skip, which is tell you the truth before you've spent a penny, not after you've already ordered the stock.

You can find information about selling on Amazon for free, everywhere, in about thirty seconds. What you can't find for free is someone willing to tell you your favourite idea isn't worth ordering, and the right order to actually do things in so you're not guessing your way through it. Doesn't matter if this ends up being a bit of extra cash on the side or the thing that eventually replaces your main income. The process is exactly the same either way. One step, real numbers, then the next step.

No testimonials on this page yet. We launched recently, and I'd rather show you nothing at all than quotes from people who don't exist. The second real members give real feedback with their name on it, it goes up here.

Here is exactly what £99/month gets you

Pricing

£1 for 7 days

then £99/month

£1 charged today. £99/month starts on day 8. Cancel anytime before then in two clicks from your account page, no call needed. Everything on the list above is included.

Our Phase 1 guarantee

Complete Phase 1 in your first 7 days or get your £1 back, no questions asked. How to claim it.

Stop researching. Start phase one.